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Mitt Romney Ad: History Lesson


Mitt Romney Ad: History Lesson

The ad is devoted to the day in 1997 when Gingrich received an ethics reprimand from the House while serving as speaker and was ordered to pay a $300,000 fine.

Nearly the entire 30-second ad consists of NBC News anchor Tom Brokaw’s nationally broadcast description of the events on the evening news. “By an overwhelming vote, they found him guilty of ethics violations; they charged him a very large financial penalty, and they raised — several of them — raised serious questions about his future effectiveness,” Brokaw said that night, and now again on televisions across Florida.

Both NBC and the former newsman registered objections. The network called on the campaign to stop using the footage and Brokaw said in a statement, “I do not want my role as a journalist compromised for political gain by any campaign.”

A Romney adviser, Eric Fehrnstrom, said the campaign wasn’t likely to stop running the ad. “We believe it falls within fair use,” he said. “We didn’t take the entire broadcast; we just took the first 30 seconds.”